Elrow Joins [UNVRS] for Groundbreaking Ibiza Residency in 2025
By Alexandre Trochut
Elrow has announced its highly anticipated Saturday residency at [UNVRS], the world’s first ‘hyperclub,’ set to redefine Ibiza’s nightlife in 2025. Running from June 7th to October 4th and combining Elrow’s legendary creativity with [UNVRS]’s cutting-edge technology, this collaboration will take Elrow events' production to a whole new dimension from a stage-centred experience inspired by theatre to a dynamic environment where every corner of the club becomes part of the narrative.
Welcome to "The Wow Factory"
"A long time ago in a galaxy far, far away, we received a message from [UNVRS], the new hyperclub in Ibiza. The mission was clear: to join forces for a weekly residence that will take Elrow to a whole new dimension. The endless technological possibilities of the club will transform our themed shows into a more immersive, wow, crazy, spectacular, innovative, revolutionary, out-of-this-world-never-seen-before-experience. The Wow Factory opens its doors in summer 2025 with the best music experience ever. Fasten your seatbelts, it's going to be a wild ride."
“[UNVRS] and elrow joining forces will provide the most creative and innovative productions ever seen in a nightclub environment. There is no doubt that the results will blow clubbers away next summer.”
Yann Pissenem
The Night League founder
2025: A Space Rowdissey
The announcement was made tonight during an exclusive premiere of 2025: A Space Rowdissey trailer created by the creative studio Codea which was presented at the Phenomena Experience cinema in Barcelona to an audience of over 500 guests, including key figures from the music, art, film, and media at Barcelona’s Phenomena Experience Cinema.
The event was featuring Elrow’s founders Juan Arnau Jr. and Cruz Arnau, along with their father Juan Arnau Sr., Yann Pissenem, CEO of The Night League and its brother Romain Pissenem, artistic director & High Scream founder to present the interstellar adventure leading to this monumental partnership.
“This new concept allows us to integrate cutting-edge technology into our themes, from aerial acrobat engines to animatronic characters, creating dream worlds that blur the line between the physical and the digital, allowing us to take our shows to a level never before possible”
Juan Arnau Jr
CEO of Elrow
Elrow will debuts at [UNVRS] with 4 themes
[UNVRS] Guests will journey into the stars and beyond across four (five with the closing party) rotating themes that push the boundaries of what’s possible in live entertainment. Each themed party promises to deliver unique experiences, fusing music, technology, art and immersive entertainment :
Hallucinarium : Inspired by visionaries Alex and Allyson Grey, this cosmic journey transports attendees into a psychedelic universe that explores the peaks and valleys of human consciousness. With kaleidoscopic projections, dynamic sets and three-dimensional visual effects, attendees will experience a world where the boundaries between reality and perception dissolve. The synergy between art and technology creates an immersive environment that awakens all the senses.
Kaos Garden : Okuda San Miguel's work comes to life in this modern reinterpretation of Bosch's The Garden of Earthly Delights. Okuda's signature vibrant colours and geometric shapes merge with animated murals, interactive sculptures and a spatial design that envelops visitors in unique creative chaos. It is a place where classic art meets contemporary urban culture, transforming the space into a visual and conceptual explosion that challenges the imagination.
Nowmad : A celebration of cultural diversity and intergalactic exploration, Nowmads combines tribes from different eras, cultures and worlds in an environment of constant transformation. This theme creates a hybrid universe full of surprises, from interactive scenarios to animatronic characters that invite attendees to embark on a journey where the only limit is their imagination. A display of lights, sounds and technology takes this theme to a whole new level.
Sambowdromo : The heart of the Brazilian Amazon is brought to the club with this theme that celebrates the energy and rhythms of samba. Shamanic rituals, wild animals and the vibrant essence of Brazilian carnival combine with a production that includes immersive projections, infectious rhythms and kinetic sculptures. From legendary footballers to mythical jungle figures, every detail comes together to create an unforgettable party full of life, colour and tribal energy.
And finally, for the as yet unannounced Closing Party, there will be a fifth theme, which, as is tradition, will be celebrated through a very special partnership to be unveiled in the coming months.
While Elrow has achieved international acclaim & enjoyed a successful residency at Amnesia Ibiza, this new partnership signals the spanish brand’s ambition to elevate its creative entertainment experience to unprecedented heights for an immersive, multi-sensory experience leveraging the promised upcoming cutting-edge innovation and immersive technology of [UNVRS] promising this partnership to reshape the future of Ibiza’s legendary nightlife.
